2X2 Matrix

Goal

Analyse and compare different ideas or options based on two key criteria.

Time

30-60 minutes

Materials

⦾ Large whiteboard or surface
⦾ Markers
⦾ Sticky notes
⦾ List of ideas or options to be compared

Instructions

Tips

  1. Choose criteria that are clear, measurable, and relevant to your specific project.
  2. Ensure all participants understand the criteria and their application.
  3. Use different coloured sticky notes to differentiate between ideas easily.
  4. Encourage active discussion and diverse perspectives during analysis.

Background

The 2×2 matrix is a versatile tool used in various fields, including design, business, and project management. Its origins are not tied to a specific source but have been adapted and refined by various design practitioners.

Attachments

pdf
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 Tool Cases

Explore real-world applications of the day in the 2×2 Matrix from the Proportion Global Community below. We also encourage you to upload your tool cases!

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